In with inbound marketing

20 Dec

If you are a marketer, entrepreneur or have a Facebook or Twitter account chances are you have heard about inbound marketing. It isn’t a new concept, however with so many social media tools, people connecting online and low barrier to entry it is quickly becoming a strategy of choice for many marketers and organizations.

Voltier Digital compares Inbound/Outbound (traditional) marketing in a striking and fresh manner through the infographic below.

What do you think about the fact that 44% of all direct mail goes unopened or that 86% of people skip TV ads. Does your company have an inbound marketing strategy? Is this something on your radar for 2012?

I’d love to hear your comments below.



One Response to “In with inbound marketing”

  1. marketingwmoxie December 28, 2011 at 8:14 pm #

    love the image you posted about inbound marketing!!I think that could be a very helpful tool for a lot of companies that don’t know what the heck is going on out there ..or should I say on the internet and need a wake up call!

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